YOur diamond will recommend more
Cox asked us to create a OOH campaign that would introduce a brand new product feature that could take the recommending funtionality of music services like Pandora and and bring them to life in your cable box. We took the most iconic symbol of the new feature, a green diamond that appears next to the shows that it recommends, and mixed the iconic shape with the shows you love and turned a OOH assignment into a 360 campaign.
